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Candidate
Male, 48 years, born on 25 March 1977
Actively searching for a job
Khimki (Moscow region), willing to relocate (Azerbaijan, Belarus, Georgia, Other regions, Kazakhstan, Russia), prepared for business trips
E- commerce Marketing Manager
99 000 ₽ in hand
Specializations:
- Marketing and advertising department manager
Employment: full time
Work schedule: full day, flexible schedule, remote working
Work experience 20 years 9 months
May 2019 — April 2021
2 years
E- commerce Marketing Manager
Setting Yandex Metrics and Google Analytics. Control and analysis of all advertising campaigns and sales growth through them.
Assistance and consulting in the organization and operation of the online store.
Arbitration of traffic.
As a result, the store's turnover increased from 2 million rubles to 6 million rubles in 2 years. Retail turnover-from 7 million rubles to 50 million rubles (the area in Moscow increased by 2 times). The number of SKUs has hardly changed during this time (about 1,700). And the furniture market in the country as a whole grew by only 0.5%.Development and maintenance of advertising campaigns in Yandex Direct, Google Ads, Google Merchant, Criteo, Yandex Market. Monitoring the smooth operation of the site and its representation on the Internet.
April 2018 — April 2019
1 year 1 month
Yauza Motors
Moscow, yauzamotors.ru
Automotive Business... Show more
Internet marketing manager
I provided needed quality of leads. Advertising budget about 4 mln roubles per month. Worked with partners in SEO, contexi, mobile apps, sites and landing pages support, portals and other
During the work:
1. Create new main site.
2. Made new landing pages for car marks, models and different tipes of works.
3. Create and run My Target campaign.
4. Provided different activities in mobile apps and their analitics.
5. Connects to 2 new portals (Auto.ru and Autodecision).
6. Systemised work with other portals.
7. We made lendings:
http://mercedes.yauzamotors.ru/
http://bmw.yauzamotors.ru/zamena-grm/
http://chevrolet.yauzamotors.ru/zamena-scepleniya/, and others.
As the result we decreased advertising expension and chose optimal ways for leads generation.
April 2017 — March 2018
1 year
Media Doctor Online
Moscow
Head of e-direction
Created unreduced Internet Advertising - creation of sites, contextual advertising and online marketing.
Since May, 2016 - Bitrix business partner, October 2016 - certified.
Since May 2016 - Google and Yandex Partner.
sites were made:
https://www.supra.ru/
https://www.suprashop.ru/
http://vitabiotics.ru/
Created and launched a campaign for advertising in Google Tolstovki.onlayn advords, prepared to launch in Yandex Direct.
August 2015 — March 2017
1 year 8 months
URSU.RU
Moscow, ursus.ru
Retail... Show more
Head of e-commerce
• Was responsible for company e-commerce.
• Switched on counters in Yandex Metrika and Google Analitics.
• Create campaign in Google AdWords.
• Changed office work time - added evening time and week-ends without salary change.
• Managed the new company web-site creating and beginning free orders delivery by Russian Post.
• Started to work with Yandex Market Garderob.
• Created a healthy atmosphere in e-department.
• Provided transparent reporting e-shop work.
• Created and managed Google AdWords campaign.
• Started connection e-shop with e-bay and AliExpress.
• Created the Google Merchant campaign.
Achievements:
• Increased e-shop turnover in 2,5 times. Margins also increased.
• Optimized Yandex Direct advertising by decrease spends in 2 times with same sales level.
• Renewed newsletters campaign. The result - number of orders by newsletter campaign increase in 30 times.
• Increased organic traffic in 1,5 times. Started goods SEO campaign.
March 2014 — October 2015
1 year 8 months
ADRENALIN.RU
Moscow, adrenalin.ru
Retail... Show more
Head of e-department
• Managed e-shops and holdings JJ-group sites.
• Created Google AdWords campaign, optimized Yandex Direct campaign.
• Started to work with Yandex Market end managed this channel.
• Made new company web-sites.
• Created the stuff KPI system.
Achievements;
• Made company e-commerce profitable.
• Increased company turnover by 40%.
• Started 3 new sites (adrenalin.ru, billboardtv.ru, laker.ru). Prepared for start 7 new sites.
• Increased from 4 000 to 20 000 number of SKU at the site.
April 2012 — February 2014
1 year 11 months
Zerkalki.com
Moscow, zerkalki.com
Retail... Show more
Director
• Created business from the zero.
• Analyzed market and competitors, products, vendors, suppliers, predicted plans.
• Created site (managed process from the beginning till work start).
• Made SEO and contextual advertising.
• Organized delivery, logistic and suppliers work.
• Started to sale new product lines and increased number of SKU.
• Got profit.
January 2003 — March 2012
9 years 3 months
CopyMaster Ltd
Moscow
Electronics, Tool Engineering, Household Appliances, Computers and Office Equipment... Show more
Owner, CEO
Built company from the zero till stuff 120 people during 10 years. Created business process and system of motivation. Organized growing clients base at the hard competitive market. Built processes of sales, buying, logistic, service. Solved all the complex issues inside and outside company. Provided education for the stuff.
The achievements.
1. Created third company at the Russian market from the zero.
2. Turnover $ 6 mln per year.
3. Stuff 120 people, 80 people in direct sales.
August 2000 — December 2002
2 years 5 months
Canon North East Oy
Moscow, canon.ru
Electronics, Tool Engineering, Household Appliances, Computers and Office Equipment... Show more
Senior wholesale manager
From the start operation office Canon in Russia was responsible for wholesale channel (40% of company turnover in former SU). Had partners in Moscow and St. Petersburg. Established contacts and started business with companies from Ukraine, Azerbaijan, Belarus, Nizhny Novgorod, Kazan, Ekaterinburg.
Was responsible for expansion in former SU next product groups:
1. Small copy machines.
2. Typewriters.
3. Calculators.
In coordination with European and Japan offices and manufacturing we organized advertising and promotional companies and achieved very good results.
Skills
Skill proficiency levels
Driving experience
Driver's license category B, C
About me
Family (daughter 12 year, son 6 year, son 4 year), sports, photo, design.
Higher education
2000
Electricity Faculty, Programming, Electricity Engeneer
Languages
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter